Identifies five risks developers must address to remain competitive in an AI-driven market
January 15, 2026 | Washington, D.C.
As demand for hyperscale and colocation data centers continues to surge, driven by generative AI, machine learning and other power-intensive technologies, the development teams behind these properties must balance three competing priorities: meeting market requirements, acquiring adequate power, and managing near-term and long-term sustainability risk.
A new report from the CREDA Research Foundation, “Managing Sustainability Risk in Data Center Development,” explores how developers and investors can maintain long-term financial returns by addressing emerging sustainability concerns in these projects.
The authors identified five major sustainability concerns that should be addressed for new data centers to maintain their market competitiveness:
"For new data center projects, sustainability isn't just a question of positioning a property to attract tenants or investors who have long-term environmental objectives. Developers increasingly have to address community concerns about how a data center will impact local utility rates, the water supply, or the stability of the electric grid," said Shawn Moura, Ph.D., executive director of the CREDA Research Foundation. "This report provides developers with strategies for securing the power needed for new data centers, getting them entitled, and ensuring they will remain competitive over a typical investment horizon."
“Managing Sustainability Risk in Data Center Development” is authored by Jeremy Gabe, Ph.D., the Capstone Advisors Endowed Professor of Real Estate at the University of San Diego Knauss School of Business; and Phil Isaak, PE, P.Eng., DCDC, RCDD, SMIEE, a data center infrastructure engineer and program/project manager with more than 20 years of experience.
About the CREDA Research Foundation
The Commercial Real Estate Development Association (CREDA) Research Foundation was established in 2000 as a 501(c)(3) organization to advance the knowledge of the commercial real estate development industry through objective research, analysis and education. By delivering data-driven insights into the industry's economic impacts and market dynamics, the Foundation equips industry leaders, policymakers and stakeholders with information they need to make informed decisions and create thriving communities. For more information, visit credaresearch.foundation.
About CREDA
The Commercial Real Estate Development Association (CREDA) is the leading global professional organization for the commercial real estate industry, representing more than 21,000 members across 55 chapters in North America. CREDA equips professionals with the resources, relationships and insights needed to advance their careers through high-impact networking, practical education and forward-looking research. As a trusted voice at the forefront of the industry, CREDA drives innovation in development by advocating for legislation that supports commercial real estate growth and delivering data-driven insights through the CREDA Research Foundation. For more information, visit credaglobal.org
CREDA Contact:
Brielle Scott, CREDA director of marketing and communications
703-674-1437
bscott@CREDAglobal.org