James Holbrook

Payson Smith Holbrook  | Founder

Industrial real estate has evolved rapidly, but the leasing process remains surprisingly manual. On this episode, James Holbrook, founder of Payson Smith Holbrook and executive chairman of Warehub, shares lessons from more than two decades in industrial leasing and explains how disconnected processes create costly delays. He discusses the growing demand for flexible warehouse space, how AI and better data can streamline leasing, and why technology should complement – not replace – the role of brokers. Holbrook also looks ahead at how technology could reshape industrial real estate for brokers, landlords and occupiers. Recorded on Aug. 6, 2026.